by David Brabrook | Feb 9, 2017 | Blog Post
Email prospecting has become standard practice for most salespeople. While sending a sales email is less intimidating than making a cold call, it can be harder to generate any kind of response, let alone a positive one; less than 24 per cent of sales emails actually...
by David Brabrook | Jan 4, 2017 | Blog Post
The best and most consistently successful salespeople don’t just have the power of persuasion, charisma, or an in-depth knowledge of the product they’re selling. They also possess a particular suite of soft sales skills that, combined, make them a hard-to-beat sales...
by David Brabrook | Dec 7, 2016 | Blog Post
Salespeople need to accept that at some point or another, they will annoy their prospect. To some extent, this reaction is unavoidable. Sales jobs partly entail convincing someone to part ways with money; this, understandably, is irritating to many people. But what...
by David Brabrook | Nov 30, 2016 | Blog Post
Sales jobs require more motivation than most. It can be a tough gig, with frequent rejection, steep competition, high pressure and disgruntled customers. Generous compensation will encourage salespeople, but money is only one part of the equation. Looking for new ways...
by David Brabrook | Nov 22, 2016 | Blog Post
Losing a sale isn’t easy. Besides affecting profit projections, a lost sale can weaken team morale, cause tension in a client or prospect relationship and create feelings of uncertainty about the value of what you’re selling and how you’re selling. But a lost sale can...